Amplitude powers product-led growth and retention through an all-in-one platform for product analytics, experimentation, and user behavior insights.

Amplitude is a product analytics platform that helps companies understand user behavior, measure the impact of product changes, and make data-driven decisions to drive growth. It enables product, data, and marketing teams to analyze user journeys, run product experiments, and identify the features that drive engagement and conversion.

Amplitude provides the product analytics infrastructure, tracking user behavior, feature adoption, and conversion events across digital products. Subsets adds the missing layer of predictive intelligence, enabling retention teams to go beyond analytics and act on churn and engagement signals in real time without waiting on manual segmentation, data pulls, or engineering support.